When that, which will continue to be unnamed 'yoga' video hit recently, I refused to post it because I found it exploitative of the yoga community.
I posted this on Facebook: "Classic, textbook advertising strategy designed to get maximum eyeballs and yammering from the target audience to impress a brand name on brains. Brilliantly staged and executed by the advertising agency to get a huge ROI. They knew exactly what they were doing and how the yoga community would play into their end game to get exposure for the ad for free."
To me this had nothing to do with all the chatter about the sex and art of it, but rather the exploitation of the yoga community by an advertiser. In any event, I was glad to see a couple of other bloggers thinking along these lines.
News Flash: It's an ad people from Bending over Backward
Nude yoga advertising: breaking the cycle from It's all yoga baby
Let the advertisers pay for placement of their ads.
Feel free to download and post the graphic if you see fit.
To me this had nothing to do with all the chatter about the sex and art of it, but rather the exploitation of the yoga community by an advertiser. In any event, I was glad to see a couple of other bloggers thinking along these lines.
News Flash: It's an ad people from Bending over Backward
Nude yoga advertising: breaking the cycle from It's all yoga baby
Let the advertisers pay for placement of their ads.
Feel free to download and post the graphic if you see fit.
PS Yes, I'm guilty of this in the past but one can only try to move past their viral video obsessions...:)
3 comments:
i agree 100%. I've also been guilty of this- but like Roseanne said in her post- i've just become so tired of the same ole same ole.
We can discuss these issues without supporting the companies/ads.
wow, i wonder if i'm guilty of promoting Pure Yoga in HK by reposting their ad of a guy doing handstand on the steps of a shopping street. i saw it more as doing a handstand in a perilous perch and it happened to be a picture from an ad, so i had to give credit. i watched the video you referenced. it was very artistic. i never saw there was a dude sleeping in the bed. she has a lot of strength for the poses she got into.
thank you. mad respect for your thoughts and this blog!
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